Calvin Klein taps Jeremy Allen White to bring new thirst to its iconic brand campaign

Calvin Klein taps Jeremy Allen White to bring new thirst to its iconic brand campaign

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The number of brands that can still make a big splash with perennial ad campaigns can be counted on one hand—or on one set of washboard abs, in the case of Calvin Klein. The brand’s Spring 2024 rollout began this week, debuting with smoldering images of hunk du jour Jeremy Allen White. The Bear…

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