‘Eart4,’ which launched an IPO for Planet Earth, wins Creative B2B Grand Prix
The campaign “Eart4” (or “Terr4” in its original Portuguese), which launched an IPO for Planet Earth on the Brazilian stock exchange, was honored with Grand Prix in the Creative B2B category at Cannes Lions on Wednesday. The effort was created by agency AlmapBBDO for B3, the Brazilian stock…
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