· Attentive is a buzzy New York ad tech startup.
· But it might never have been born if investor Scott Friend, a partner with Bain Capital Ventures, hadn't told founder and CEO Brian Long that his original idea for the company was mediocre.
· Friend and Long had met and grew to trust one another when Friend invested in...
How a trusted investor saved Attentive CEO Brian Long from building a 'disaster'
Business Insider
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