SOK Selects Blue Yonder to Digitally Transform Assortment Planning Capabilities

HELSINKI & SCOTTSDALE, Ariz.--(BUSINESS WIRE)--To make customer-driven product decisions to build brand loyalty, retailers need to invest in the right solutions to support their assortment strategy. That’s why Suomen Osuuskauppojen Keskuskunta (SOK) has chosen to digitally transform its assortment capabilities with Blue Yonder. The company will implement Blue Yonder’s assortment management solution powered by Luminate® Platform. S-Group is a customer-owned Finnish network of companies in the re