Maison Shanghai Release New Look and Arrangement for 2019

Credit: PR Newswire Asia- Published on May 21, 2019
SHANGHAI, May 21, 2019 /PRNewswire/ -- Maison Shanghai, organized by Shanghai UBM Sinoexpo Int'l Exhibition Co., Ltd., is a professional trade platform for the global furnishing market to start and continue with good businesses, as well as exchange up-to-date news of the industry. The new edition will be held 9-12 September 2019, at Shanghai World Expo Exhibition & Convention Center (SWEECC), Pudong New District, Shanghai.Maison Shanghai is a professional trade show dedicated to providing business platform of high efficiency for seller and buyers to source products - lighting and home decor - and exchange information in range of global furnishing markets, during every September, in Pudong, Shanghai.

*New Look, Better Show*

With the coming version, the new appearance was released at the Press Conference in Shanghai (8 May 2019).The new logo of Maison Shanghai states the attitude towards exploring infinite possibilities for both product design and unique lifestyle for the very individual.

The new look, with less distinctive colours, lightens the boundaries, but shows respect to all voices, attitudes, and possibilities. Lighting, Home Decor and Lifestyle indicate both the exhibiting categories at Maison Shanghai and the core value of the exhibition.

*Lighting and Home Decor*

As a trade platform, Maison Shanghai is always dedicated to offering the furnishing market with quality products and commercial resources for sellers and buyers to make their business the best. During the 4-day exhibition, half of the venue - Hall 1 and Hall 2 - will be covered with hundreds of furnishing brands, showcasing a large market with opportunities. Lighting and home decor are the two main categories of 2019, among which, home decor also includes carpet, decorative painting, fragrance, sculpture, home textile, tableware, etc.

Besides, the two halls are planned to help grow local manufacturing profit, by sharing knowledge and resources at the venue:

1. IP Brands Show (Hall 1) is a featured section for manufacturers who are looking to raise brand value. In cooperation with LEC (Licensing Expo China), Maison Shanghai is to correspond with the most popular icons, and further bring up the sharing conference of branding strategies for registered exhibitors and visitors.
2. Speakers and scholars of Maison Business School (Hall 2) will give lectures both online and offline. Most of the courses are related to the solutions for current industrial pain points, including business strategies, recent policies, design methodology, and more to be explored.The new floor plan diversified the four halls of SWEECC: H1 and H2 are curated for direct business matching, H3 is a face-to-face open market for buyers and sellers of original design brands, H4 focuses on new retail and demonstration of future interior design.

*Design for Lifestyle*

The other half of the venue - Hall 3 and Hall 4 - will also exhibit furnishing products in a wide range. Mainly focusing on design, the featured sections based in these two halls are to gather the great design works and resources all together. Visitors will be able to browse and quote face-to-face with designers and design brands, who are also looking for great manufacturers and retailers, and to know the real Chinese furnishing market, so as to make a good deal.

Hall 3 is curated as an open marketplace - Design of Designers - for buyers and sellers to exchange information. Also, curators and designers are to search and practise the methods for furnishing manufacturing pain point with *R.E.Design* of "panels". The motion will discuss both design skills and sustainability of the panel materials used in the industry.

At Hall 4, demonstration showrooms of products design and interior design from invited designers will be presented at *Home Plus* and *Design X*, aiming to set up a direct dialogue between interior designers and furnishing brands. Meanwhile, visitors will have the chance to meet collections of those influential design works from China Design Museum and China Industrial Design Museum, at featured section in respect of the first 100-anniversary of The Staatliches Bauhaus*.*

Register to visit Maison Shanghai, and keep up with the latest news!

Next Edition:

*Maison Shanghai *

*9-12 September 2019*

*Shanghai World Expo Exhibition & Convention Center (SWEECC) *

*Pudong New District, Shanghai*

Website: | Facebook, Instagram: Maisonshanghailifestyle

Matthew Gong
+86 21 33392142

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