Kid influencers promoting junk food on YouTube, parents helpless

WorldNews

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New York, Oct 26 : The ‘kid influencers — children whose parents film them doing activities such as science experiments, playing with toys, or celebrating their birthdays — are promoting junk food brands on YouTube and millions of parents have no choice but to turn their children to watch such videos, a new study has stressed. The growing popularity of kid influencers have caught the attention of companies, who advertise or sponsor posts to promote their products before or during videos. In fact, the highest-paid YouTube influencer of the past two years was...

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